The Quarterback. The Coach. The Team That Became America’s Team.
By the time the 1970s began, the Dallas Cowboys were close—but not quite there. They had lost heartbreakers to Lombardi’s Packers, a crushing Super Bowl defeat, and endured the label of a team that couldn’t win the big one. In 1971, everything changed. That was the year Roger Staubach took control of the huddle—and the franchise followed him for the rest of the decade.
Staubach’s Cowboys chronicles nine seasons, from the breakthrough championship of 1971 through Staubach’s retirement after the 1979 season. Along the way, Dallas was a regular Super Bowl contender and one of the defining teams of an iconic NFL decade. From Texas Stadium to Thanksgiving Day, from late-afternoon showdowns to Super Bowl Sundays, these Cowboys helped define what professional football looked like in the 1970s.
Download Staubach’s Cowboys for free in the OUAT Museum today.
Inside This Collection
- Complete season narratives from 1971–79
- Game-by-game coverage of Dallas’ postseason runs and Super Bowl appearances
- The evolution of the Staubach–Landry partnership
- Key rivalries with Washington, Minnesota, Los Angeles, and Pittsburgh
- Hall of Fame careers from players on both sides of the ball
This is the arc of the Cowboys’ rise—from contenders to champions to standard-bearers.
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Download Staubach’s Cowboys — free to read, built from our archives, and now preserved as part of the OUAT Museum collection.