The Coach. The Swagger. The Playoff Games for the Ages.
Before John Madden became the voice of football and the face of a video game empire, he was the winningest coach of his generation. From 1969 through 1978, Madden led the Oakland Raiders through one of the most consistent, combative, and memorable runs in NFL history.
This compilation tells the story of that decade — a period when the Raiders were always in the hunt, always in the spotlight, and at the center of some the NFL’s historic games.
Download Madden’s Raiders for free in the OUAT Museum today.
A Decade at the Center of the NFL
Madden’s Raiders lived on the edge — pushing the rules, embracing the moment, and forging rivalries that defined the 1970s NFL. They were often second-best to dynasties like Miami and Pittsburgh, but they were never an afterthought and they won a Super Bowl of their own.
From the Sea of Hands to the Ghost to the Post, from AFL football through the post-merger NFL, this era spans massive structural changes in the league — and Oakland was always right in the middle of it.
Inside This Collection
- Ten complete season narratives from 1969–78
- Postseason coverage of Oakland’s iconic playoff battles
- The evolution from Daryle Lamonica to Ken Stabler
- Historical context explaining how football rules, schedules, and playoffs actually worked in the 1970s
This is the definitive narrative of Madden the coach — not the broadcaster — and the Raiders who helped define a decade.
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Download Madden’s Raiders — free to read, built from our archives, and now preserved as part of the OUAT Museum collection.